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What Makes a Successful CMO?

11 vistas· 25 Jun 2024
CMOPodcast
CMOPodcast
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The skills that make a successful CMO are changing, says BCG’s Lynne Biggar. Relationship management and flexibility are key.

Learn more about BCG at Cannes 2024: https://on.bcg.com/45v00ON

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Hasta la próxima


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